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      09-20-2016, 08:48 AM   #1
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*** UPDATE 10/14/2016: Escape Trailer 2 Now Released





www.BMWFilms.com

For those who enjoyed The Hire series as much as I did, BMW USA announced this morning that a new series will return on October 23rd. So much win!

Official Trailer



Quote:
BMW of North America Announces the Return of BMW Films with "The Escape."




  • Clive Owen to Reprise His Role as the Driver in the 15th Anniversary Homage Film from Academy Award® Nominated Director Neill Blomkamp, co-starring Dakota Fanning, Jon Bernthal and Vera Farmiga.
  • “The Escape” will premiere on Sunday, October 23, 2016 at 6:00 p.m. EST on BMWFilms.com.
  • Blomkamp Joins A-List Stable of BMW Films Directors Including Academy Award® winners Alejandro G. Iñárritu and Ang Lee; Joe Carnahan, John Frankenheimer, Wong Kar-wai, Guy Ritchie, Tony Scott and John Woo.
  • “The Hire,” Comprised of Eight Original BMW Films, Was Released Over Two Seasons from 2001-2002 and Received Over 100MM Views Online Without the Benefit of High-Speed Internet or YouTube.

Woodcliff Lake, NJ – September 20, 2016…
BMW of North America announced today the return of BMW Films with “The Escape,” a short film from Academy Award® nominated director Neill Blomkamp (“District 9,” “Elysium”) featuring original BMW Films star and Oscar® nominated actor Clive Owen (“Closer,” “Children of Men”), who reprises his role as The Driver. Presented as an homage to the 15th anniversary of the original BMW Film series, “The Escape” also stars Dakota Fanning (“War of the Worlds,” “I am Sam”), Jon Bernthal (“The Punisher,” “Daredevil”) and Oscar® nominee Vera Farmiga (“The Departed,” “Up in the Air”). “The Escape” will premiere on Sunday, October 23, 2016 at 6:00 p.m. EST on BMWFilms.com.

The critically acclaimed original series, “The Hire,” included eight short films which were released in two seasons from 2001-2002. Each film featured then rising-star Owen as the mysterious Driver hired to complete various missions and was directed by some of Hollywood’s best and brightest talent.

"The Escape."

BMW not only brought back Owen for “The Escape,” but also Bruce Bildsten as Creative Director, Brian DiLorenzo as Executive Producer and David Carter, who in addition to serving as a creative consultant, co-wrote the film alongside Blomkamp. The trio then brought together a group of producers and designers to bring the film to life.

"The Hire" – 8 Original BMW Short Films.

With “The Escape,” Blomkamp joins the A-list stable of original BMW Films directors from the seminal project including Academy Award® winners Alejandro G. Iñárritu and Ang Lee; Joe Carnahan, Wong Kar-wai, Guy Ritchie, John Woo and the late John Frankenheimer and Tony Scott. “The Hire” also featured A-list talent in front of the camera including: Gary Oldman, Stellan Skarsgård, Forest Whitaker, Mickey Rourke, James Brown, Don Cheadle, Madonna, Adriana Lima, Danny Trejo, Kathryn Morris, Marilyn Manson, Ray Liotta, Robert Patrick and Dennis Haysbert.

“The Hire” was released exclusively online at BMWFilms.com and received more than 100MM views prior to the proliferation of high-speed internet connectivity and introduction of YouTube.

Season 1 of “The Hire” premiered on BMWFilms.com on April 26, 2001 with John Frankenheimer’s “Ambush,” followed by “Chosen” from Ang Lee, who would go on to win Academy Awards® for “Brokeback Mountain” and “Life of Pi.” The third film in the series, “The Follow,” was directed by Wong Kar-wai and featured Forest Whitaker, Adriana Lima and Mickey Rourke. Rounding out Season 1 was Guy Ritchie’s “Star,” featuring Madonna, and “Powder Keg,” starring Stellan Skarsgård, directed by then up-and-comer and current multiple Academy Award® winner Alejandro G. Iñárritu. Season 1 was executive produced by David Fincher (“The Social Network,” “The Girl with the Dragon Tattoo”) and was viewed over 11 million times in four months.

Season 2 of “The Hire” was executive produced by Tony and Ridley Scott and debuted in October 2002 with John Woo’s “Hostage,” featuring Maury Chaykin, and was followed by Joe Carnahan’s “The Ticker.” Tony Scott’s “Beat the Devil,” starring James Brown and Gary Oldman, completed the series.

“The Hire”– Awards and Accolades.

After the first two films in “The Hire” series debuted online, Wong Kar-wai’s third film, “The Follow,” made its debut at the Cannes Film Festival in May 2001 to critical acclaim. In the media, The New York Times said, “The BMW films tingle with zest,” while Time magazine added, “It surely deserves the attention of discerning movie watchers.”

“The Hire” inspired the Cannes International Advertising Festival to create the Titanium Lion in 2003, to honor creative ideas that point to a new direction for the industry and redefine the creative landscape. Besides winning the inaugural Titanium Lion, the films went on to win the top honor in virtually every creative competition. They were named “The Best of the Digital Decade” by The One Show in 2011 and were named to the Clios Hall of Fame in 2009. The Hire series was inducted into the permanent collection of the Museum of Modern Art (MOMA) in 2003.

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See below for The Hire films in case you need to get caught up.
















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      09-20-2016, 08:50 AM   #2
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This is amazing. I loved the E39 M5 one with Madonna, god i miss that car
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      09-20-2016, 08:56 AM   #3
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Quote:
Originally Posted by Naz24
This is amazing. I loved the E39 M5 one with Madonna, god i miss that car
That was indeed my favorite too. It even got mention in my ED thread!
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      09-20-2016, 09:13 AM   #4
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Great!!
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      09-20-2016, 10:24 AM   #5
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Awesome.
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      09-20-2016, 10:33 AM   #6
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Can't wait to see this. Please please let this be good. So tired of bmw messing up all the highlights of its past
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      09-20-2016, 10:34 AM   #7
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This would be a great way to promote the new 5. They are definitely using the 7 or the new 5.

These are some of the things I saw:

iDrive screen is popping out
New styled mirrors
Some shots show the butterfly headrests
Door with lock/unlock buttons
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      09-20-2016, 10:43 AM   #8
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So awesome. hopefully it lives up to the first one!
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      09-20-2016, 10:46 AM   #9
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Awesome! I have the old DVD still! I just watched them rather recently thinking how they have not made these on an annual basis!! Can't wait!
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      09-20-2016, 11:07 AM   #10
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Quote:
Originally Posted by DRTMGRT
Awesome! I have the old DVD still! I just watched them rather recently thinking how they have not made these on an annual basis!! Can't wait!
I have several of these also.. just moved a few months ago and came across them!
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      09-20-2016, 11:12 AM   #11
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Good way to recapture some lost "cool points"
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      09-20-2016, 11:17 AM   #12
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The originator returns to the genre. This is awesome news!!!!
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      09-20-2016, 11:35 AM   #13
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Love "the follow" the most. Good news btw.
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      09-20-2016, 11:37 AM   #14
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So awesome - only wished Guy Ritchie was directing. The one with Madonna in the E39 M5 was gold.
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      09-20-2016, 12:08 PM   #15
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Waste of money!
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      09-20-2016, 12:25 PM   #16
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I have the DVD book with all 8 episodes! Great series!
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      09-20-2016, 12:30 PM   #17
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Quote:
Originally Posted by mc3456 View Post
Waste of money!
You know nothing!


Finally BMW doing something right and getting back some excitement into the brand. Cannot wait to see what they come up with. I loved watching those films and it motivated me to get a BMW in the first place! So excited.
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      09-20-2016, 12:39 PM   #18
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Quote:
Originally Posted by cipher5
Quote:
Originally Posted by mc3456 View Post
Waste of money!
You know nothing!


Finally BMW doing something right and getting back some excitement into the brand. Cannot wait to see what they come up with. I loved watching those films and it motivated me to get a BMW in the first place! So excited.
Very true.
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      09-20-2016, 12:42 PM   #19
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Quote:
Originally Posted by yousefnjr View Post
Good way to recapture some lost "cool points"
I'm excited they're making these but I feel like it may already be past their time. BMW just isn't making the same driver focused cars they were in the early 2000's. I will certainly watch these new ones but I'm skeptical. I feel I won't be as excited seeing the G30 as I did when the e39 first appeared up on screen.

I really really want to be proved wrong.
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      09-20-2016, 12:44 PM   #20
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Awesome! Still have the dvd that came with being a bmwcca subscriber to roundel back in the day.
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      09-20-2016, 12:45 PM   #21
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The original films were fantastic, they came out around the same time as the SMG e46 M3 was launched. I was given a BMW DVD with all the movies on when I collected my car - happy days!
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      09-20-2016, 12:45 PM   #22
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if i was jon bernthal id make that my facebook cover photo
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