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It looks a lot like the BMW X1 because it is pretty much a rebadged X1 manufactured by Brilliance in China.
BMW needs a platform to sell lower cost EV in China so the current Generation X1 is the perfect choice since the next Gen X1 is already in development.
Think of this relationship between Zinoro - China - BMW similar to the relationship between Skoda - Czech Republic - VW/Audi... Rebadged last generation cars and sell them as new under a different brand for more profit.
The Zinoro would most likely never reach the North American market so there would be nothing to devalue our cars, it's just a way for BMW to stay competitive against VW/Audi in the global front.
And yes, BMW needs profits to develop cars we enthusiasts like such as M3 GTS and 1M Coupe etc... That's my 2 cents.
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