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yeah BMW is one of the last luxury car makers to not have lumbar standard in their cars! I have been looking at Audi, Volvo, Infiniti, Mercedes... all their cars have standard lumbar. BMW always makes you get the premium package to get this, even if you get leather sport seats, they won't have lumbar without that package which is a joke!
on the 28i there are two things holding me back from buying one today!
All I want is the M Sport with premium sound, heated seats, lumbar, and xenons, but to get lumbar and Xenons (which should be included or $1000 extra as stand alone options) I would actually have to add about $3,000 for other crap I don't want in the premium package and lighting package.
because of this I am looking at the Volvo S60 T5 AWD and Audi A4. Just looking to get an AWD vehicle with decent MPG and not too slow for around $40K, the 328xi has gotten too expensive! Audi and Volvo are much better deals
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