Originally Posted by MidgetInBikini
how can the dealer allow you paying 731 under invoice lol.
1) Invoice pricing is not what dealers truly pay. Great marketing huh?
2) If a dealer is desperate for end of month/quarter/year numbers to achieve a bonus, ranking, or allocation advantage moving forward, it's their call if they want to invest in that advantage by reducing profit. But rest assured, they most likely did not take a loss on that car, or any car.